- The Laura Geller Baked Balance-n-Brighten Foundation is 50% off now for Cyber Monday.
- Laura Geller says it’s her favorite foundation for “mature skin.”
- Oprah Winfrey once featured the brand on her Favorite Things List.
Black Friday 2024 may be behind us, but that doesn’t mean the deals are. Cyber Monday is officially here, and so are the best beauty deals. When it comes to the best makeup tips for women over 40, Laura Geller’s advice is at the top of the list. Lucky for us, the makeup artist’s go-to foundation for mature skin, her brand’s Baked Balance-n-Brighten Foundation, is majorly discounted for Cyber Monday.
Laura Geller Baked Balance-n-Brighten Foundation
Earlier this year, Geller took to Instagram to celebrate the foundation’s 20th anniversary with her followers, which she said provides “light coverage that’s perfect for mature skin.” It’s clear from the Laura Geller Beauty founder’s praise that this is not your average powder foundation. Its weightless, buildable formula is suitable for all skin types and is infused with soothing ingredients like antioxidants and white tea extract to nourish and calm the skin, per the brand.
Since the foundation’s launch two decades ago, it’s become one of the first makeup products to earn seals of acceptance from both the National Rosacea Society and the National Psoriasis Foundation, making it a great choice for sensitive skin. Not only does the powder come in nine shades with different undertones, but its marbled pigments also double as a complexion-enhancing color corrector.
With over 25,000 five-star ratings on Amazon, shoppers are as enamored with this affordable foundation as Geller. Reviewers love the ease of application. “I am 49, and I like lightweight cosmetics and an easy application routine. This stuff is AMAZING! And I don’t say that lightly. It’s silky smooth, lightweight, and takes no time to apply,” wrote one shopper. “A little goes a long way and the coverage is amazing…It only takes me minutes to feel beautiful and I am out the door.”
Shoppers also love how gentle it is. “I have struggled for many years with getting a foundation that looks and feels right. I have dry, mature skin, some rosacea, and hyperpigmentation. This doesn’t dry out my skin or feel dry on my skin. It doesn’t cake up or settle around my eyes,” said another reviewer. “For once I feel really happy with my makeup routine and look. I feel I could be a fan for life!”
With the current Cyber Monday deal on Amazon, you can snag the foundation for half off–that’s less than $18. Add it to your cart now before the sale ends.
Jenn Gonick was previously Prevention’s editorial intern for e-commerce and gift guides, and she now writes about health and wellness for Prevention. Jenn is also a recent graduate of George Washington University.
